Trend is an annual magazine that has been in print for the past 25 years. It can now also be read online as a flipbook at trendmagazineglobal.com. With a publishing team dedicated to high integrity, Trend reflects the diversity and values of our communities and inspires locals and visitors alike with sophisticated editorial. We reflect and amplify new trends in art, design, architecture, and cuisine in the Southwest, as well as the cultural movements in Santa Fe, Abiquiu, Albuquerque, and Taos in particular—some of the country’s most inspiring. Trend brings you the latest in-depth articles combined with beautiful advertising. We are truly a magazine that matters.

Our uncompromising attention to detail and rigorous printing standards not only make us a highly respected and collectible magazine but also create a demand for the products and services featured in each issue we publish. When your advertising appears in Trend, you are a part of the timeless aesthetic that embraces our readers’ sensibilities. Your ad, together with our editorial integrity, will fill a unique niche in the magazine marketplace, one that is sophisticated, stylish, and cutting edge, guiding buyers to the best art and merchandise available for purchase in the West.

circulation and distribution

• Trend magazine is published annually. Copies are available throughout New Mexico, on newsstands, including in airports, across the US and Canada, and by subscription.

•  The 2024 issue of Trend will be available from June 2024–January 2025, with a distribution of 20,000 copies.

•  Our 2024 issue (25th annivesary) is double sized, 500 plus pages.

• Trend magazine reaches an educated, informed, affluent readership with insightful, engaging editorial content that is focused on art, design, architecture, interior design, cuisine, and lifestyle trends.

• Advertisers are provided complimentary copies to give to their clients.

Each year, 20,000 total copies are distributed, with 500 copies mailed to subscribers in the United States and Canada, including homeowners, interior designers, real estate executives, architects, builders, and prominent community leaders.Complimentary copies are distributed in Santa Fe, Taos, Albuquerque, and Abiquiu at the finest galleries, hotels, specialty retail stores, upscale real estate offices, banks, restaurants, title companies, vacation-home rentals, and the offices of architects, builders, and designers. Trend is also distributed at local and national art fairs, cultural events, and industry design shows.

space reservations and deadlines

Trend Annual 2024

Artist advertorial materials due April 1, 2024

DESIGNSource bonus materials are due April 1, 2024

Press-ready ads and space reservations due April 15, 2024

Online June, 2024

Issue distributed and in print June 2024 – January 2025


An advertorial is advertising in article format. Trend advertorial rates include writing and production. Advertisers have the option of providing their own photography and copy, or copy will be written by a Trend writer at no additional charge. Please reference the format layout. Copy provided by advertisers will undergo editing by the Trend editorial staff as needed. All Trend advertorials are identified with an “advertisement” header at the top of each page.


A 50% deposit is due upon signing a contract. The balance is due with the submission of ad to publish.
Ads not paid in full by the artwork deadline will be pulled unless prior written arrangements are approved by the publisher. Deposits will be forfeited unless such arrangements have been made. All advertising rates are net of agency commission. Ad prices do not include production or photography. Other than the covers, no position will be guaranteed unless 10% is added to the above rates. Specifications are available at trendmagazineglobal.com.
Click on the Advertise tab.

Print ad pricing includes a link to your website and indefinite online presence in our online flipbook (a $1000 value). Follow us on our social media platforms:

Facebook facebook.com/magazineTrend

X twitter.com/santafeTrend

Instagram instagram.com/santafeTrend

Pinterest pinterest.com/santafetrend/

youtube youtube.com/@trendmag

To make a payment online please click here.

advertising rates

mechanical specifications

Standard page trim size: 8.375″ x 10.875″

The illustrations above are for visual reference only. Please refer to the ad specification section of our website at trendmagazine global.com. Click on the Advertise tab, then on the Download Spec Sheet tab for submission instructions, sizes, and specifications.

The publisher is not responsible for improperly submitted files. Trend adheres to high-quality production guidelines and reserves the right to refuse advertising or ad materials that will not produce high-quality results.

Digital advertising rates and information

Trend’s digital rate is $1000 per page. Your ad can be up next week when you sign a contract and pay a down payment of $500. Once the ad is posted, the balance is due. We sell banner ads on the website for $500 and these last a full year from the post date. Or you can reserve space in the annual print issue. The 25th annual issue will be 512 pages minimum. Half of those pages will be in print advertising and that issue will sell out. Our next annual issue will be out in print June 2024.

The current issue of Trend Magazine is up online. We can add a full or half page into that issue. Digital ad pricing includes a link to your website and indefinite online presence in our online flipbook. Send ads to Jeanne Lambert at [email protected]. We will send ads specs upon contract signing.

• Multiplatform reach
• Engaged traffic
• Seamless user experience
• Enhanced brand visibility

artwork submission

Please send press-quality PDF ads to: [email protected] by email, or, for large files, you can use an FTP site like dropbox.com or hightail.com.

We will confirm that your ad was received and contact you if there are any problems.

The publisher is not responsible for improperly submitted files. Trend adheres to high-quality production guidelines and reserves the right to refuse advertising or ad materials that will not produce high-quality results.

For ad or production assistance, and to send ads contact: Jeanne Lambert at 505-596-5125 or [email protected]

Send color proofs, if proof is desired, by mail to: Trend Magazine, P.O. Box 1951, Santa Fe, NM 87504-1951

Trend advertising design pricing and advertising assistance

Trend can design and produce your ad for you for an additional fee. For more information, contact [email protected].

If you would like design assistance with your ad, contact art director Janine Lehmann at 505-466-1912 or advertising production manager Jeanne Lambert at 505-596-5125 or [email protected] for information.

art ads value

Trend’s 2024 issue is focused on art and design. We offer special advertorial rates for artists and designers. Artist two-page advertorial is $5,500 for 250 words and one-page advertorial is $3,500 for 125 words. We design and write the advertorial and you supply digital image(s) and captions. Artists and their galleries and designers can buy multiple advertorial pages: three pages for $6,500 or four for $7,500.

DESIGNSourceAdvertorials in this section are $3,500 for one page, $5,500 for two pages, $6,500 for three pages, and $7,500 for four pages. These pages will be featured in the DESIGNsource special section. We write 125 words for one page, 250 words for two pages, 350 words for three pages, or 500 words for four pages. Please provide two-four high-resolution images.

Trend’s Real Estate bonus section will include advertorials featuring magnificent homes for sale. The rates are $3,500 for one page, two pages for $5,500, and four pages for $7,500.

sales representatives

For space reservations, contact your Trend sales representative:

Cynthia Canyon
Anya Sebastian
Sondra Lee Allison
Bill Curry (Taos)
505-470-6442 [email protected]


Photography taken for you by Trend remains the property of the photographer. Usage rights or buyout usage may be negotiated directly with the photographer.


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